PLANNING AND VISION OF CORPORATE STRATEGIES: SUSTAINABILITY REPORT, CHRONICLE DIAGRAM OF SAFETY AND ENVIRONMENTAL PROTECTION

AWARDS GRANTED

DIRECTION OF SUSTAINABLE DEVELOPMENT

Green agriculture: Regarding low-carbon production, the Group continued to improve its carbon emission detection technology and reduce carbon emissions to alleviate greenhouse effect during the year. By adopting measures such as the use of recycling machines through pre-cooling trough for energy saving, balance of trough and peak power consumption, the use of heat-pipe coal economizers and high-efficiency mills and replacement of inefficient boilers, the group saved power of 1,666,252 units, reduced carbon dioxide emission by 1746T, sulphur dioxide emissions by 5.665T and nitrogen oxides by 4.932T oxides; it also saved 870T of coal and reduced carbon dioxide emissions by 2279T, sulphur dioxide emission by 7.393T and nitrogen oxides by 6.436T.

With the use of photovoltaic livestock facility with microalgae farming and organic fermentation in processing pig urine and feces, we attained the nation’s “GB18596-2001 Discharge Standard of Wastewater for Livestock and Poultry Breeding”, leading to a new dawn of green agriculture. DaChan Innovation Technology Research Centre entered into the Consultation Cooperation Agreement with Shenhua Guoneng Group to engage in the demonstration project of Photovoltaic Farm in Rugao Jiangsu, which has been widely supported by the government and farmers with high expectations, and promotion for application is under planning. Development of the state-of-the-art organic hydroponics method is in progress, and the scale of cultivation will be expanded to supply more safe and green vegetables to consumers.

Human resources development: the Group has always attached great importance to investment in and development of human resources, thereby enhancing the learning skills and job performance, as well as cultivation of corporate culture and sense of belonging of employees. In 2011, the Company established the DaChan Leadership Institute (大成領導力學院) and invited well-known training institutions in Taiwan to build a learning organization, training 48 internal corporate trainers mainly from the production and sales departments. In 2012, the corporate training covered the entire workforce, among which the front-line production workers received 7-8 days of training annually, another 70 staff members received various national accreditation trainings and 4 staff members attended the EMBA course. Through the “General Mobilization for 100% Assurance” campaign, quality and safety training was launched for all employees as well.

In 2013, the Company will focus on the cooperation with BS Hinfo on the learning and training management system (e-learning), where the Harvard Management Instructor Course will be introduced to enrich the management training. Meanwhile, the“Successor Program” and “Mentorship Program” are under preparation which will benefit all employees.

Cooperation with Farmers: since our implementation of contract farming model in Mainland China in the 1990s, DaChan has achieved excellent growth with prominent advantages in terms of contract farming and technical service support, and has set the benchmark for the industry and become the leading corporation for broiler contract farming model in Mainland China. In 1993, we had only 330 contract farmers, each breeding 1500 chickens in average. In 2012, the number of contract farmers increased to over 3,000, with an average breeding number of 10,000 birds/farmer. DaChan maintained a long-term stable cooperation relationship with the farmers with an average cooperation period of 3-5 years, which solved the job placement issue and created about 5,500 employments for the surplus rural labor force.

Turning Wastes into Treasure: The Group effectively converted fresh slaughter by-products to high-value raw materials for the production of functional small peptides, while avoiding pollutions caused by the storage, transportation and processing of these storage-intolerant wastes. By turning wastes into treasures, the environmental pollution resulting from electric slaughtering was significantly relieved. With the existing steaming and boiling technique, it is estimated that an electric slaughter house with an annual slaughtering scale of 50 million chickens can realize an added value of 10 million RMB each year by the production of feather powders, blood powders, intestine powders and chicken oil.

ENVIRONMENTAL CHARITY

Charity-Donations Statistics: The Group proactively participated in charity and environmental protection causes. Since 2005, the Group has contributed its effort to address the issue of desertification in Inner Mongolia through the payment of SEE Foundation’s membership fee every year. At the same time, we also played an active role in various charity and environmental protection causes, with a substantial growth in charitable donations in the past two years.

 

                                2009     2010     2011     2012

捐款額 Donation 100,000 100,000 446,000 913,000